Amoris Collection

AMORIS:  We are seeing a trend of budget-conscious GUEST OF WEDDING consumers who are shopping with strong intentions and pre-planned budgets. Consider AMORIS, a semi-formal dress line with affordability and a trend-forward aesthetic. Aesthetic based on the life, fashion, and mannerisms of a princess. It is about the visual: looking like a princess, but also the behavior: being poised, educated and well-mannered, but most importantly, having all the qualities to take reign.

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